Brawl Stars and Pokémon Card Game: Rising Trends in Mobile Gaming

Supercell’s “Brawl Stars” Sustains Upward Trend with Updates

Supercell’s “Brawl Stars” has achieved a ranking increase for three consecutive weeks. According to mobile revenue rankings for the second week of November (data collected from November 11 to November 17), “Brawl Stars” climbed four places from last week’s 10th position to rank 6th. This follows a three-place jump in the last week of October and a five-place rise last week, demonstrating continued momentum.

The latest surge is attributed to an update released on November 7. The update introduced a new season pass, "Angels VS Demons," and a new Brawler character, “Juju.” With Juju’s balanced performance gaining popularity and a double-rate event for Star Drops (random item drops), users were motivated to make more purchases. Additionally, on November 14, Supercell worked to improve Brawler balance and fix bugs, striving for stable service to sustain the positive trend. Attention is now on whether “Brawl Stars” can maintain its position in the rankings next week.


"Pokémon Card Game Pocket" Makes Top 10 Debut

The Pokémon Company’s “Pokémon Card Game Pocket” has maintained its upward momentum in its early phase of release. In the mobile revenue rankings for the second week of November, the game climbed four places to rank 8th, from last week’s 12th position. During the ranking period, it secured a spot within the top 10 on both Google Play and Apple App Store.

Launched on October 30, “Pokémon Card Game Pocket” initially offered a free Premium Pass for two weeks, providing daily card pack opening tickets and premium mission challenges. With November 13 marking the end of the two-week free period, users started paying to retain the benefits, contributing to its ranking rise.

Additionally, on November 14, the Pokémon Company announced plans for a new expansion pack within this year and a trading feature to be added in January next year. They also teased other new features under development, boosting user anticipation. It remains to be seen if updates will further support the upward trend of “Pokémon Card Game Pocket.”



   이름에 숨겨진 의미 ( the hidden meaning of a name )




Vocabulary Matching

Match each word with its correct definition:

  1. Update
  2. Momentum
  3. Revenue
  4. Expansion
  5. Anticipation
  • a) A sense of excitement about something that will happen _________
  • b) Additional content added to a game or system _________
  • c) A steady increase in speed or activity _________
  • d) The income generated by a company or service _________
  • e) The act of making something larger or broader _________

Discussion Questions

  1. What do you think contributed to the success of “Brawl Stars” after the latest update?
  2. Why do you think events like the double-rate Star Drops are effective in increasing user purchases?
  3. Have you ever played a game with in-app purchases? What did you buy, and why?
  4. Discuss how updates and new features can influence a game’s popularity.
  5. What do you think about adding trading features to games like “Pokémon Card Game Pocket”?

Research and Writing

Compare and contrast the following two game strategies. Add two more points to each section.

  • Frequent updates and new features…
    1. Keep players engaged and excited.
    2. Attract new players with fresh content.
    3. ________
    4. ________
  • Seasonal events and limited-time rewards…
    1. Motivate players to spend money or time during the event.
    2. Create a sense of urgency among users.
    3. ________
    4. ________

Answers

Vocabulary Matching

  1. b) Update
  2. c) Momentum
  3. d) Revenue
  4. e) Expansion
  5. a) Anticipation

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